All businesses need a solid online presence. If your website doesn’t have good functionality, your business isn’t going to do well. Follow these techniques and guidelines to build a modern, successful website.
Try using fixed-position navigation to let your users navigate with ease. This means that when the visitor goes down your page, the navigation panel will be locked. Not only do visitors find this convenient, but so do internet marketers who have calls to action they want in place.
Avoid frames! The are very 90’s. They used to be great in the early website development days, but they had many flaws. Frames make it hard for visitors to bookmark and scroll through the page. There are much easier ways to provide your users a flow through your website.
Try not too overuse graphics. Graphics are essential to make sure your site is pleasing to the eye, but overusing them just clutters the page. Don’t just use graphics to decorate the website; they should be used to make it better. Having the right graphics improves your site all around.
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Keep your site fresh and up-to-date, and promptly remove any outdated content. If your page is promoting a special event that happened 6 months ago, you have already lost readers. Readers want current information and want to feel safe in dealing with a company that is on top of things. Be certain to review your website on a regular basis to remove outdated items and add fresh, new content.
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Retain user information so that people don’t have to waste valuable time re-typing information into forms. For instance, if someone filled in their name and address when creating an account, pre-populate this information when the customer fills out an order form. Doing this will make everything much easier for the people that visit your page, and they will definitely appreciate the time saved.
Make sure that each different subject area in your content is seperated. If your site has multiple topics, give each its own page. In this way, your visitors will not be confused. Additionally, this will provide the search engines with better information to rank your site properly.
This article has shown that website design can be easy. If you understand the techniques behind it, you should know how to build an appealing and effective website for your visitors. If you want to succeed, use what you have learned here.